How Does Paying Less Commission Cost You More?


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Today’s topic is all about why paying less commission will end up costing you more. The average agent will typically charge 6%, so why are there agents charging 4% and 5%? 

If an agent is going to reduce their fee to sell your home, most of the discount brokers we’ve experienced do not do anything except list your home on the MLS. The home then takes longer to sell, and the longer a home takes to sell, the lower the offers come in. You might save 1-2% on commission, but you’ll lose 3-5% on the sales price. That’s tripping over dollars to reach for pennies.


You get what you pay for in an agent.


Any agent that will reduce their paycheck by 33% or 66% for your business is not going to be strong enough to negotiate for your home. If they can’t even defend their paycheck, how are they going to defend the equity in your home?

You want an agent who will market your home aggressively, use a professional photographer, have a great team behind them, and negotiate top dollar for your property. Everyone on our team who negotiates contracts is a certified negotiation expert (CNE). We’re getting almost 2% more for our homes than the average Realtor and our clients are walking away with almost $7500 more in their pocket.

Don’t get caught up in a low commission because the truth is, you get what you pay for. You want top dollar and the best bottom line you can get. Any agent that is any good in any town is going to charge 6% or more. Anyone charging less is either part-time, new to the business, or has less than 5 years experience.

If you want to get top dollar for your home or know someone else who is looking to sell, give us a call or send us an email and we’d be glad to help you out.

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